While the COVID-19 pandemic pushed down DIY-home improvement spending, the overall home services industry continued to grow. This was largely due to online on demand services and platforms that connect consumers with service providers. Home warranties have expanded and more people are investing in home smart devices, home systems, better appliances, etc. If you are wondering, “What is home warranty coverage?” You can go online and look for good resources on reputable companies that have invaluable information.
Emerging trends are reshaping consumer demands, while also challenging business operations. Keep up with the latest developments to stay ahead of your competition:.
Send in a request for pest control service to ensure that your house or place of business is clear of unwanted trespassers by dealing with them as soon as possible.
- The rise of bundled services
Home services businesses, such as plumbing, electrical work, pest control, and cleaning companies, can no longer afford to rely on a one-size-fits-all approach. Today’s consumers demand a seamless omnichannel experience across their entire journey — and they’re quick to switch providers if they don’t get it.
Whether through on-demand home service aggregators or direct contact with local home service providers, these new consumer expectations should be top of mind for visionary business leaders. By understanding what’s emerging in the home services industry and leveraging these trends to their advantage, business owners can prepare for the future and ensure that their operations remain profitable for years to come.
The projection of a 40% increase in online home service bookings during the post pandemic era paints a captivating picture of an ever-expanding sector, rich with potential. For savvy business leaders, this statistic serves as a call to action, beckoning them to devise innovative client acquisition strategies. By leveraging technology and AI, these leaders can better position themselves to tap into this rapidly expanding market.
- On-demand services
Many giants in the business world and multiple start-ups have invested in on demand services. This industry is gaining popularity among consumers due to its convenience and ease of use.
During the COVID-19 pandemic, homeowners rushed to complete home improvement projects that they’d been putting off. This trend is projected to continue into 2023 as mortgage rates remain high and homeowners look to optimize and improve their spaces.
Consumers also want on-demand service from their home services contractors. They expect to be able to schedule appointments through their mobile devices with a minimum of friction. They also want the ability to explore 3D or VR mockups of a project before booking a contractor to take care of it. Ultimately, the companies that succeed in this industry will be those that prioritize the customer experience. This includes responding quickly to requests, providing transparent pricing methods, and offering a variety of payment options.
- Voice recognition
The COVID-19 pandemic has shifted consumer attitudes and priorities, with more people now viewing their homes as the center of both their personal and professional lives. As a result, home services are more in demand than ever before, with customers demanding a seamless, convenient and personalized experience from their providers.
Online on-demand services allow consumers to easily book a variety of home service options – from plumbing and electrician work to landscapers and cleaning services. Consumers also demand simplified ways to connect with and pay home service providers.
Voice recognition is another tech trend gaining traction. It’s used in a number of applications, including hands-free calling and search, as well as in warehousing, such as at RFgen where voice technology is used for order picking and cycle counting. Voice recognition is poised to become an even more prominent feature in smart home devices.
- Mobile apps
Home services are in a very dynamic space, and businesses that want to grow and thrive need to stay on top of new trends and expectations. By embracing these trends and offering tech-driven solutions, they can create loyal customers that aren’t afraid to invest in their services.
Whether it’s plumbing, pest control, cleaning, or remodeling, today’s consumers demand a personalized service that meets their needs and exceeds their expectations. It’s up to home services contractors to make this happen.
Consumers expect a seamless digital experience, from online research to calls and in-person interactions. To meet these demands, home services companies need to leverage mobile apps and digital tools such as virtual consultations, augmented reality, and more. By providing a comprehensive, high-quality digital experience, they can ensure their consumers’ complete satisfaction and loyalty. By tracking call data, home services providers can also identify their most valuable and most challenging customers and target them with more relevant marketing efforts.
